Our philosophy is based on a commitment to ‘deliberately defensive’ structured products and ‘doing the right things – and doing simple well’
We feel strongly that a well-resourced, operationally strong structured product provider, committed to ‘deliberately defensive’ structured products and ‘doing the right things and doing simple well’, should be able to take the benefits of structured products to a wider audience of professional advisers.
- At a product level, our core products are designed to increase the likelihood of positive returns, while also decreasing the likelihood of loss of capital. To us, that is the basic purpose of a good investment company and a basic principle of a good investment strategy.
That’s why ‘Deliberately Defensive’ products are at the heart of what we do – and why we are so enthusiastic about structured products and our approach to them.
- At a business level, robust governance underpins all that we do. To our minds, good governance is more than just a regulatory requirement: instead, we believe that it is a core value and fundamentally client-centric best practice… and we think many professional advisers share this view.
Of course, saying this is one thing but demonstrating we mean it is key. We’ve worked hard to embed best practice governance throughout our business, which encompasses working closely with everyone from issuing banks, our administrator and custodian, through to professional advisers – and we proactively provide transparency regarding our internal approach and processes.